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Free tool · Structured data

Person Schema Generator

Describe an author, founder or expert as an entity, with their role, employer, expertise and profiles.

No sign-up. Runs entirely in your browser.

Start with these 3. The rest are optional.

The page on your site about this person.

Person JSON-LD

Name, Profile page URL still required
Fill in the fields to see the markup.

This describes who wrote it. Veritas tracks what answer engines actually say about your brand.

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What this markup does today

Person markup earns no rich result of its own. It describes an author or founder as an entity, and sameAs links are how engines connect that person to their profiles elsewhere.

In the output

What you get

  • Valid Person JSON-LD
  • Employer as an Organization
  • Expertise as knowsAbout
  • sameAs links to their profiles
  • That the person has a name and a URL for their profile page on your site.
  • That their employer is an Organization rather than a bare string.
  • That expertise is listed as knowsAbout topics, one per line.
  • That sameAs links point at the profiles that corroborate who they are.
Three steps

How to use the Person Schema Generator

1

Enter the name and profile URL

The page on your site about this person.

2

Add role, employer and expertise

The topics they write about with authority.

3

Link their profiles, then paste

Put the block on their profile page, and reference it as the author from their articles.

Why it matters

Why describe people as entities

Authors carry trust.

A named author an engine can resolve to a real person is a credibility signal. A name with nothing behind it is not.

sameAs does the resolving.

Linking LinkedIn, X and other profiles tells engines these are all the same person.

It belongs on one page.

Put the full Person node on the person’s own profile page, and link to it from their articles.

No rich result, real value.

Person markup earns no special display in results. Its value is in how engines understand who wrote what.

After you run it

What to do with the result

Author identity matters more as answer engines decide which sources to trust: a piece by a named expert with a verifiable profile reads differently from an anonymous one. Person markup is how you state that identity once, clearly, and connect it to everything the person has written.

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Frequently asked questions

No. It helps search and answer engines identify who a person is and connect them to their work and profiles, which supports the credibility of what they write.

See where you actually stand.

A free tool checks one thing once. Veritas watches all of it, continuously, across every engine that decides whether you get cited.

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